Rdio, the popular music streaming service is shutting down. The news comes as a shock to plenty of us as the company had very recently written a welcome note for Apple Music as it set its foot in the world of music streaming. Call it the tough challenge that music streaming has proved to be, but Rdio has been one of the bigger players in the game and seeing their state gives a bit of a perspective on where we are heading towards. It was around last year only when Rdio had announced the acquisition of Dhingana, another of the music streaming services in India and looks like that acquisition did little favors too.
The existing technologies and talents of Rdio will be taken over by Pandora, another music streaming service for $75 million in the coming days. The exact details of the deal were stated on the Rdio blog stating:
We’d like to update the entire Rdio community regarding today’s announcement that Pandora plans to acquire Rdio’s innovative technology and critically-acclaimed design. Pandora has been a pioneer in music streaming for the last decade and shares our passion for delivering the best service possible to music fans everywhere. We’re very excited to continue our tradition of delivering beautiful and powerful music experiences to an even larger audience.
Rdio’s service will not be interrupted today. We will have more updates in the coming weeks on what this process means for your Rdio account, but for the time being the service continues unchanged.
We couldn’t be more proud of the entire Rdio team and the product we have built. We’re honored to have connected so many listeners around the world with the music they love. We thank you for your continued support over the years and look forward to bringing you even better music experiences in the future as part of the Pandora team.